ABOUT US

PREVIOUSLY OWNING A CLOTHING BRAND FOR EIGHT YEARS, OUR FOUNDER HAD AN IDEOLOGY TO CREATE A BRAND WITH THE ESTABLISHMENT ‘LESS IS MORE’, PRODUCING LIMITED LINES PER COLLECTIONS TO CREATE AN ASPECT OF DESIRABILITY IN JUDE | LLOW PRODUCTS.

WE UNDERSTAND HOW BUSINESS WORKS & NEW GOALS ARRIVE AS A BRAND GROWS, BUT SO DOES THE QUANTITIES IN PRODUCTIONS.

WHILE THIS IS GREAT FOR A BUSINESS PERSPECTIVE, WE BELIEVE IT CAN TIRE QUICKLY FROM A CUSTOMER PERSPECTIVE.

SOMETIMES, LESS IS MORE.

WE HOPE YOU SEE OUR VISION TOO..